KANNAPOLIS, N.C. — Wonder Bread and Old Spice, two iconic brands made even more iconic when each was prominently featured in the 2006 sports comedy Talladega Nights, are back at Talladega (Ala.) Superspeedway this weekend for the YellaWood 500 NASCAR Cup Series race. Life will imitate art at the 2.66-mile oval where Stewart-Haas Racing will field two Ford Mustangs in Wonder Bread and Old Spice liveries. “Talladega Nights is a cult classic and Wonder Bread and Old Spice were savvy enough to be on board with the movie from the very beginning. Both Wonder Bread and Old Spice will activate inside the track at the Talladega Garage Experience with showcars emulating the actual racecars that will be driven by Preece and Briscoe in the YellaWood 500. “After all, if you’re not first, you’re last, so we’re excited to have Chase Briscoe and Ryan Preece behind the wheels of the famed Old Spice and Wonder Bread cars. “Talladega Nights is one movie that most people have seen and laughed with, and these really cool paint schemes will bring back those memories,” Preece said. “Talladega Nights is one of my all-time favorite movies, and I’m really glad that Old Spice was on board to come back to Stewart-Haas Racing,” said Briscoe, whose No. 14 car was once sponsored by Old Spice when it was driven by Stewart.

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